Universal Benefits of Audio Transcription
20% increase in your audienceMore about benefits
There are over 50 million deaf and hard of hearing people in the USA and many millions of people who find it much easier to read English than to understand spoken English. People with disabilities are the largest minority group in the country. They earn over $1 trillion dollars and have $220 billion in discretionary spending income, which is more than twice the spending power of American teenagers.
For the majority of businesses who are not aware of those numbers, their branding message and visual advertising is not reaching a significant portion of their potential market.
Svetlana (Sveta) Kouznetsova, founder and President of Audio Accessibility, has been providing consulting to a wide variety of businesses on how they may better reach this potential client base. Sveta has had to overcome her own deafness as well as learn to communicate not only in her native Russian but in English. She uses voice/speechreading, writing/typing, and sign language to communicate.
Sveta evaluates a client's customer communications:
- - TV advertising,
- - audio files,
- - podcasts,
- - videos,
- - webinars,
- - events and conferences,
- - work meetings,
- - classes, workshops, training sessions,
and creates specific strategic plans to increase the reach and effectiveness of these communications to increase customer growth.
To learn more about services, contact us.